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5 Trends Reshaping Event Beverage Programs
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Alcohol is losing its grip on the beverage landscape, and business events are feeling the shift. As consumption declines across all age groups — especially Gen Z and Millennials — nonalcoholic beers, dealcoholized wines and zero‑proof cocktails are becoming essential, not optional. The word mocktail no longer applies — these beverages are crafted with intention and sophistication. |
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Is This the Hottest Activity at Events Right Now?
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If you’ve walked a trade show floor recently, you’ve probably spotted it or maybe even tried it—catching sticks.
It’s a simple concept designed to test your reflexes: Batons fall randomly from a semi-circle rigging, and your task is to catch them all.
The interactive experience became somewhat of a viral hit in recent years, with at-home versions taking over TikTok, and it's now taking over trade shows and conventions. |
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Show Manager Meeting |
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Grab your coffee and join your community of industry colleagues for meaningful conversations and discussions.
CAEM is excited to provide a forum that is solely for our Exposition Members and provides them with the opportunity to connect across the country.
Whether you're seeking advice or offering your own insights, this community will foster collaboration and continuous improvement in your field. |
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Exhibition and Event Sales |
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November 10, 2026
Instructor: Nancy Milani, CEM-AP, CMP
Location: Automotive Building, Exhibition Place, Toronto, ON |
| Register Here |
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Selecting Service Contractors
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November 11, 2026
Instructor: Stephanie Rapko, CEM, CMP
Location: Automotive Building, Exhibition Place, Toronto, ON |
| Register Here |
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Discover the Canadian Association of Exposition Management with a 3 Month Trial Expo Membership: exclusively for new Show Organizers. Unlock full access to member benefits. |
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The CAEM Advocacy Task Force was established in spring 2020 amid an extraordinary period of disruption, during which CAEM acted decisively to realign its priorities and advocate for its members and the industry at large.
Building on this foundation, CAEM is committed to maintaining and advancing the work of the Advocacy Task Force, reaffirming its pledge to ensure advocacy remains a top organizational priority, guided by the following objectives: |
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Members can post jobs for free on our Careers page. Members may also send exclusive job posting e-blasts to the entire CAEM database at a discounted rate.
Event Marketing & Engagement Specialist – Newcom Media Inc. – posted September 15, 2026
Registration Project Coordinator – Microspec – posted September 15, 2026
To post your job, please contact Jennifer Murray, Executive Director at jennifer@caem.ca. |
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